What is Google My Business?
Google My Business is a free tool provided by Google that allows businesses to create and manage their online presence across Google's various platforms, including search results and Google Maps.
What are "What's New" posts on Google My Business?
"What's New" posts are a feature on Google My Business that allows businesses to share updates and announcements with their audience. These posts appear within the business's knowledge panel on Google search results and Maps, giving them increased visibility.
How can healthcare administration professionals utilize Google My Business "What's New" posts?
Healthcare administration professionals can utilize "What's New" posts to share important updates about their healthcare facility or practice. They can announce new services or treatments, promote special events or campaigns, share health tips, or provide updates on any changes in operating hours or safety protocols.
What are the benefits of using Google My Business "What's New" posts in healthcare administration?
Using "What's New" posts in healthcare administration can help attract more patients and build trust with the community. It allows healthcare facilities to communicate directly with their audience and keep them informed about the latest offerings, ensuring that potential patients have accurate and up-to-date information.
How frequently should healthcare administration professionals post on Google My Business?
The frequency of posting on Google My Business can vary depending on the needs and updates of the healthcare facility. However, it is generally recommended to post at least once a week to keep the audience engaged and informed.
Are there any tips for creating effective Google My Business "What's New" posts for healthcare administration?
Yes, some tips for creating effective "What's New" posts for healthcare administration include using attention-grabbing headlines, including relevant keywords, utilizing visually appealing images or videos, providing clear and concise information, and including a call-to-action to encourage engagement or bookings. Additionally, healthcare professionals should ensure that all posts comply with applicable healthcare regulations and guidelines.